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Oliver Buchannon
David Campbell
The Role AI Response Pattern Analysis Plays in Content Strategy

Mar 5, 2026

•

7 min read

The Role AI Response Pattern Analysis Plays in Content Strategy

Field notes for Builders, from Builders

David Campbell
David Campbell
How Owned Media Is Reshaping Modern Marketing

Feb 26, 2026

•

6 min read

How Owned Media Is Reshaping Modern Marketing

Field notes for Builders, from Builders

David Campbell
David Campbell
Run Your Email Program on These Metrics

Feb 19, 2026

•

6 min read

Run Your Email Program on These Metrics

Field notes for Builders, from Builders

David Campbell
David Campbell
When Email Volume Increases but Revenue per Send Declines

Feb 12, 2026

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6 min read

When Email Volume Increases but Revenue per Send Declines

Field notes for Builders, from Builders

David Campbell
David Campbell
The Role Account-Based Content Plays in  Buying Cycles

Feb 5, 2026

•

6 min read

The Role Account-Based Content Plays in Buying Cycles

Field notes for Builders, from Builders

David Campbell
David Campbell
Deliverability Is Now the Real Cost Center in Email

Jan 29, 2026

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6 min read

Deliverability Is Now the Real Cost Center in Email

Field notes for Builders, from Builders

David Campbell
David Campbell
Email Is Reclaiming Its Role as the Backbone of Modern Marketing

Jan 26, 2026

•

6 min read

Email Is Reclaiming Its Role as the Backbone of Modern Marketing

Field notes for Builders, from Builders

David Campbell
David Campbell
Algorithms Flatten Taste, And Leaders Need to Rebuild Point of View

Jan 15, 2026

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7 min read

Algorithms Flatten Taste, And Leaders Need to Rebuild Point of View

Field notes for Builders, from Builders

David Campbell
David Campbell
Responsible Business Isnʼt a Trade-Off, Itʼs the Only Viable Strategy

Jan 8, 2026

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7 min read

Responsible Business Isnʼt a Trade-Off, Itʼs the Only Viable Strategy

Field notes for Builders, from Builders

David Campbell
David Campbell
How Founders Actually Choose the Right  First Sales Channel

Jan 2, 2026

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7 min read

How Founders Actually Choose the Right First Sales Channel

Field notes for Builders, from Builders

David Campbell
David Campbell
How Smart Small Businesses Turn  Healthcare Pain into a Talent Advantage

Dec 26, 2025

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9 min read

How Smart Small Businesses Turn Healthcare Pain into a Talent Advantage

Field notes for Builders, from Builders

David Campbell
David Campbell
Collaboration Overload Is Killing Creative  Work, And Leaders Need to Rebuild the Rhythm

Dec 18, 2025

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6 min read

Collaboration Overload Is Killing Creative Work, And Leaders Need to Rebuild the Rhythm

Field notes for Builders, from Builders

David Campbell
David Campbell
How AI Is Cracking Big Techʼs Ad Empire And  Why It Matters for Small Businesses

Dec 11, 2025

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7 min read

How AI Is Cracking Big Techʼs Ad Empire And Why It Matters for Small Businesses

Field notes for Builders, from Builders

David Campbell
David Campbell
Why Business Travel Is Still the Quiet Growth Engine for Small Firms

Dec 4, 2025

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8 min read

Why Business Travel Is Still the Quiet Growth Engine for Small Firms

Field notes for Builders, from Builders

David Campbell
David Campbell
Play of the Week: Donʼt Punish AI Reluctance

Nov 27, 2025

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9 min read

Play of the Week: Donʼt Punish AI Reluctance

Field notes for Builders, from Builders

David Campbell
David Campbell
Small Businesses Are Betting on Growth  While Fighting Fires on Every Front

Nov 20, 2025

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8 min read

Small Businesses Are Betting on Growth While Fighting Fires on Every Front

Field notes for Builders, from Builders

David Campbell
David Campbell
Main Streetʼs Real Labor Problem Isnʼt Jobs,  Itʼs Readiness

Nov 13, 2025

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7 min read

Main Streetʼs Real Labor Problem Isnʼt Jobs, Itʼs Readiness

Field notes for Builders, from Builders

David Campbell
David Campbell
A New Discovery Era Where Small  Businesses Can Thrive

Nov 6, 2025

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8 min read

A New Discovery Era Where Small Businesses Can Thrive

Field notes for Builders, from Builders

David Campbell
David Campbell
Communication rules that protect culture  and unlock growth

Oct 30, 2025

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8 min read

Communication rules that protect culture and unlock growth

Field notes for Builders, from Builders

David Campbell
David Campbell
Why Your Discovery Funnel Is Flattening

Oct 24, 2025

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7 min read

Why Your Discovery Funnel Is Flattening

Field notes for Builders, from Builders

David Campbell
David Campbell
How $1M Companies Make the Jump to $10M (Without Adding More Channels)

Oct 17, 2025

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7 min read

How $1M Companies Make the Jump to $10M (Without Adding More Channels)

Field notes for Builders, from Builders

David Campbell
David Campbell
Outbound is dying, and hereʼs what replaces it

Oct 9, 2025

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6 min read

Outbound is dying, and hereʼs what replaces it

You canʼt cold reach your way to scale. You need content to feed your funnels.

David Campbell
David Campbell
Your Best Marketing Asset Costs $0

Aug 21, 2025

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4 min read

Your Best Marketing Asset Costs $0

(Most Startups Ignore It)

David Campbell
David Campbell
You own your email audience

Aug 14, 2025

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4 min read

You own your email audience

Many founders focus on growing their list fast instead of growing it right.

David Campbell
David Campbell
Foster Community and Feedback

Aug 7, 2025

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5 min read

Foster Community and Feedback

You need a way to talk to users regularly.

David Campbell
David Campbell
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